Entrepreneurs' Organization

Digital marketing campaign for executive education program that was under performing. Strategy to increase interest included rebrand of key art and messaging along with a marketing plan to help create member awareness and drive consideration for registration. The updated look and marketing strategy resulted in the program selling out in 24 hours after registration opened.

Project Details

• Instagram Posts: 1080x1080
• Facebook Posts: 940x788
• LinkedIn Posts: 1200x1200
• Twitter Posts: 1600x900
• Marketing Emails
• Digital Flyers 8.5"x11"
• Hero Banner (Desktop and Mobile)

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Valencia College

Digital menu boards highlighting premium products from a well known brand.

Project Details

• 3 Menu Boards: 34.9"x19.6" each

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T. Foster & Co

Website overhaul using Squarespace. Project started with a template change and further enhanced with complete home page and contact page redesign. Additional menu items and pages were added to increase user experience. Fresh look with new photo styling images and photography as well as new written content.

Project Details

• Home
  Redesigned: includes a snapshot of all services available
  
• New Page
  What's New: section created to help viewers quickly see what's happening with client's business. Ex. latest incentives, new product, events, trends, birthstone of the month, etc. all can be found on this page of the website
  
• Product Pages
  Straight template change with update to pearl banner
  
• New Page
  TFCo Lifestyle: a page dedicated to showcase customers wearing the client's product and supporting the brand message jewelry to fit your lifestyle
  
• Blog
  Template change with some design tweaks
  
• About
  Template change with some design tweaks
  
• Contact
  Redesigned
  

Market America

Beauty event designed for Instagram post and story.

Project Details

• Instagram Post: 1080x1080
• Instagram Story: 1080x1920

T. Foster & Co

Email blast series through MailChimp designed to showcase client's highly valued items. Sophistication is captured through an animated image in each email, a ring in rotation, amongst a dark color palette with ornate header.

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Microtech Knives

Home page UI design using Adobe XD to direct third party web agency for overall look and feel of intended new website design.

Tangible Taste

Website design using SquareSpace for small startup. Project began with brand strategy, planning their brand presence through visual aesthetic and strong communication.

Project Details

• Logo
  Created 2 logos (vertical and landscape) for spatial versatility in marketing collateral, packaging design, advertising, etc
  
• Brand Palette
  Established colors that were colorful, happy and reflected the natural shades of vegetables
  
• Brand Typefaces
  Set a standard for headlines, subheads and copy
  
• Mission, Vision, Values
  Assisted and guided client in identifying mission statement and core values